WORK

Champions League T20 2011, In-stadia branding  September 2011 - October 2011

ESPN Star Sports are the right holder to the Champions League T20. They hold rights to broadcasting as well as on ground. 8848 Sports were appointed by them for In-stadia branding of all 4 venues in India for the CLT20 2011.

Execution Details

In-stadia branding of 4 Venue, Chennai, Bangalore, Kolkata and Hyderabad. A total of 29 matches were played at these venues.

40 personnel (managers, supervisors and skilled labour)across 4 venues and 29 matches

Branding-Perimeter Boards, Presentation Backdrops (Acrylic), Press Backdrops, Dugout branding, Ceremony Flag, Trophy Ribbons and Gate Branding.

Design- Creation of all artworks for inventory available to sponsors

Management of all other advertising solutions like LED Ground Boards, LED Sight Screens and Boundary Rope.

Complete on-line post match reporting

Online Drop Box – single reservoir system for entire tournament

Match report submission by each venue manager
> Match (teams playing & venue)
> Branding done at the venue per match including any changes etc.
> No of collaterals distributed
> Comments by the managers (issues faced, suggestions for the next match, etc)

Results

We successfully designed, managed and branded all 4 venues.